The best kept secret in property software?

30th September 2014

When a company issues a press release that touts their offerings as the “best kept secret” in the industry, it’s hard to keep the bells and whistles of the BS detector at bay.

However, when a company emerges with such a statement, but can point to a quantifiable, large handful of household name new customers, not to mention boast some pretty outstanding numbers, one has to wonder if well-kept secrets in the property industry really can exist.

Such is the case with one “well-kept secret” in the property software sector. Eurolink, founded by an estate agent and software expert in 1990, issued an announcement today that detailed some rather impressive growth over the last few years in particular.

The company’s MD and co-founder, Nigel Poole said that for almost 20 years, “Eurolink was a well-kept secret among leading firms in the property industry, with customers using its property platform to achieve business gains from hundreds to tens of thousands of pounds.”

In essence, Eurolink now has multiple ends to its business, which sees all of its business from the property sector. The company began with the goal of building a scalable, simple to use property management offering, which would allow customers to replace time-consuming manual accounting processes for a software driven model, which rendered them a better more efficient company.

As Eurolink evolved, they moved past the crowd and came up with a “one-system” approach. Estate agents are now able to tap into Eurolink for everything to do with data management of clients and properties to web design and IT infrastructure management.

This week the company announced significant growth in its sector, amounting to more than 300 Veco™ systems installed with more than 5000 individual users responsible for over half a million UK properties.

The firm also boasted an uptick in new customers, new users and higher system utilisation with a 48% increase in year on year sales of its Veco™ software products. It is clear from these numbers that the secret is getting out.

Among the company’s new users are recognisable estate agency brands including Websters (Twickenham), Thomas Property Group, Riley Marshall and Jeffrey Ross in addition to a number of property management organisations such as The Royal Holloway University of London – the original bread and butter for the company.

According to Poole, getting better never stops and the company takes a different approach to property software – one that has set it apart from the rest of the pack over the last 25 years. The dividing point, Poole says, is the focus on high quality software products at an affordable price, excellent customer service and a flexible consultative approach to its customers requirement. and the ability to “easily perform estate agency tasks in minutes, in an environment familiar to the user and with excellent support from the Eurolink team.”